What do I enjoy writing? Just about anything… I have an extensive portfolio, so I decided to showcase just a few of my favourites.
Feature articles: I love them! No matter the subject, I relish getting stuck into researching and writing, conveying the information in an engaging and informative piece of copy.
One-liners, catchphrases, and headers are always great fun; short, sharp copy to draw you in even more so. Advertorials intrigue me as they’re an opportunity to use what I know about human psychology and apply it in a way that could bring about a change in habit.
And then there’s…
Editing and proofreading – I can’t wait to sink my teeth into a piece and get down to the nitty gritty of honing and polishing it.
And last – but most definitely not least: Online media including websites, electronic newsletters, and social media, is an exciting way of combining design and copy to create a cohesive marketing whole.